Tag: google

Non-Google search news

Doh! Ask doesn’t have even a single page from its own ad campaign site, and Google indexes the “information revolution” much better than Ask does. So this entire advertising campaign puts Ask in an awkward position:
– If Ask crawls the domain now, it’s open to questions of search favoritism, e.g. “Did Ask do any special crawling for information-revolution.org that other webmasters don’t get?”
– If Ask doesn’t crawl the domain, the whole campaign may collapse in self-referential irony. Every time you see a TV commercial urging “search sleepers” to wake up or posters advertising the revolution, people may instead chat about how Ask did worse than most competitors on the domain that it created (Yahoo had 3 results when I checked today and Live had 0 results).

desperate measures?

Google Perks

The cost of the program, I suspect, is trivial compared to the benefits. Let’s do a quick back-of-the-envelope on this one. Let’s assume 32 buses require less than 100 employees to operate (bus drivers running in 2 shifts + maintenance + coordination + admin). Assume a Google employee using the bus is able to work for at least 1 extra hour that would otherwise be wasted in the commute.

duh

Maps Growth

How do these smaller UGC-focused review sites compare against the bigger players in local search? Yahoo! Local and Google Maps, which includes local content, received more than 10X the market share of visits of Insider Pages in February 2007. Traffic to Google Maps increased by 26% from January to February 2007.