Starting today, we’re launching a pilot program for a small group of partners that will offer paid channels on YouTube with subscription fees starting at $0.99 per month. Every channel has a 14-day free trial, and many offer discounted yearly rates.

if the economics work out, individual shows can escape the prison of being bundled with sports junk, and strike out on their own.

see also:

Lots of people want to break up the bundle — the economic model that keeps the TV Industrial Complex intact — but no one has been able to do it. Can Congress?

every cable subscriber pays $5 / month for sweaty guys in spandex whether they give a shit or not.

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