This kind of slander could destroy a small business, like my auto mechanic. It should be criminal. Insider pages knowing paid people to create fraudulent reviews and given the statistics of the reviews they made no effort manage the problem. I presume it would be a piece of cake for some lawyer to find 1000 businesses slandered like my auto mechanic has been and bring suit against the various parties in this example. Something more severe than letting the market punish them is appropriate.
This is the dark side of social networking (talent scrapping) sites. Get the talent to commit the crimes you need committed. The social networking site owner as troll. In the worst case the business is looking for a way to force, blackmail the local businesses into participating at the site. Angie’s List has been accused of that.

oy. no user-generated accuracy, in this case

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