Valdis Krebs is mapping out memetic networks by analyzing Amazon buying patterns.
Jon Udell has some additional thoughts on how to apply these findings:

Filling the “structural holes” in networks, and creating large audiences from sets of smaller ones, is a fascinating idea — though I’m sure it’s easier said than done.

Visual tools to aid memetic engineering? Elsewhere, memetic networks are seen as a new form of infowar.

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